1. Introduction
At Play For Fun Now (“the Site,” “we,” “us,” or “our”), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what data we collect, why we collect it, how we use it, and the rights you have in relation to your information.
2. What Information We Collect
Automatically Collected Information
When you access or use the Site, our servers automatically record certain technical data such as your Internet Protocol (IP) address, device identifiers, browser type and version, operating system, referring URL, pages visited, session length, in-game actions, crash logs, and overall performance metrics. This information helps us operate, maintain, and improve the Site.
Gameplay and Usage Information
We gather aggregated statistics regarding game selection, time spent playing each title, virtual currencies earned or spent, in-app achievements, and leaderboard participation. These metrics enable us to understand player preferences, fine-tune game balance, and design new features.
Voluntarily Provided Information
If you choose to create a player profile, you may supply a display name, avatar image, preferred language, and other optional details that personalize your experience. We do not require such information to use the Site, and you may edit or delete it at any time through in-game settings.
Communication Preferences
If you opt in to receive announcements, updates, or marketing messages, we collect your preferred contact channel and record your consent. You may withdraw consent at any moment via the unsubscribe option or through the contact section of the Site.
No Financial Information
Because the Site offers no real-money transactions, we do not collect or store payment card numbers, bank details, or other financial credentials.
3. How We Use Your Information
We process personal data only for legitimate purposes, including to:
- deliver, operate, and maintain the Site and its games;
- personalize in-game content, offers, and notifications;
- troubleshoot bugs and improve technical performance;
- monitor trends and analyze aggregated gameplay patterns;
- secure the Site against fraud, misuse, or abuse;
- communicate feature releases, service updates, and promotional content (with prior consent);
- comply with legal obligations and enforce our Terms.
Our legal bases for processing include your consent, the performance of a contract (providing access to the Site under the Terms), and our legitimate interest in delivering a safe and enjoyable entertainment service.
4. Cookies and Similar Technologies
We rely on cookies, local storage, and comparable technologies to remember player settings, keep you logged in, measure audience size, and safeguard accounts. You can instruct your browser to refuse cookies or to alert you when cookies are being sent. However, disabling cookies may impair certain gameplay and personalization features.
5. Analytics, Service Providers, and Third Parties
To better understand how the Site is used, we employ third-party analytics partners—such as Google Analytics—that collect statistical, non-identifying data on our behalf. These providers may set their own cookies and are contractually prohibited from using the collected information for purposes other than analytics and service improvement. We may also engage reputable cloud-hosting, customer-support, and security vendors who process data only pursuant to our instructions. We do not sell, rent, or trade your personal information to anyone.
6. Data Security
We adopt industry-recognized safeguards—encryption of data in transit, firewalls, periodic vulnerability assessments, and strict access controls—to ward off unauthorized access, alteration, disclosure, or destruction of information in our custody.
7. Data Retention
We keep personal data only for as long as it serves the purposes described in this Policy or as required by law. Gameplay logs, crash reports, and analytics may be retained in aggregated form to help us refine future content even after individual identifiers are removed or anonymized.
8. International Transfers
Your information may be processed on servers located outside your province, state, or country. Where data is transferred internationally, we rely on contractual safeguards and industry-standard security controls to ensure that your privacy is protected to a level comparable to Canadian requirements.
9. Your Rights
You have the right to:
- Access the personal data we hold about you;
- Correct inaccurate or incomplete information;
- Delete personal data under certain circumstances;
- Withdraw Consent where processing is based on consent;
- Object to processing carried out on the basis of legitimate interests;
- Restrict processing in limited situations;
- Receive an Explanation of automated decision making, if applicable.
To exercise any of these rights, please reach out via the contact section of the Site. We will respond within a reasonable timeframe and in accordance with applicable Canadian privacy legislation (e.g., PIPEDA).
10. Children’s Privacy
The Site is strictly intended for persons aged 18 years or older. We do not knowingly collect personal information from individuals under 18. If we discover that a minor has supplied us with data, we will promptly delete such information and terminate the associated access.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our practices or legal requirements. Any modifications will be posted on the Site, and continued use after such posting signifies your acceptance of the revised Policy.
12. Contact
If you have any questions, requests, or concerns regarding privacy matters, data protection, or this Policy, please consult the contact section of the Site.
